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  • Mike Lightfoot

The power of a brand

We often get asked about branding when marketing a business for sale and in general its always good to have a strong handle on how your brand and social media presence is perceived by your clients or customers (and even by your competitors!) as this is part of the value that you are selling on to any potential buyer. In fact some of our recent successful retail sales have been partially down to the business concerned having a strong locally recognized brand that a new owner can build out from.


As a prime example of how good branding helps we are currently acting in relation to the sale of the Alpine Cafe - a well loved and well known IOM hospitality brand. This is a business which is not only known for its excellent food and quirky high street retail outlet but which has also invested wisely in building up a strong brand and social media following with thousands of social media followers actively following its updates, menu changes, and events.


More information about the Alpine Cafe can be found on our website. Alternatively if you would like to have a conversation about the opportunity please don't hesitate to contact Mike on 678148 or via: mike@signatureacquisitions.com



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